Essential Digital Marketing Plan (Individual Project)

What’s in this resource?

This resource will allow you to get a good recap of the important concepts learnt in the Digital Marketing Essentials Course through a written individual project assignment.

Choose your marketing objective to start, come up with a basic digital marketing funnel plan after, and then execute at least two digital marketing channel mini-plans to work on. The possible mini-plans you can work on are content marketing strategy (CMS), search engine optimisation (SEO) strategy, social media marketing (SMM) strategy, and/or email marketing (EM).